ABOUT
Alexandre Dedavid
Transformation Architect & Executive Mentor
20+ years turning chaos into systems that work
Portuguese (native), English (fluent), Spanish (B2), French (B1), Italian (B1)

JOURNEY
My journey
Tenzing
Co-Founder & AI Builder
Startup co-founded with Andrea Krug to transform how human development happens inside organizations. AI agents for leadership, employee experience and human potential. Winners of Koru AI Think Tank with IA Mari.
Movii Consultancy
Co-Founder & Principal Consultant
Strategic consulting in Data, AI and Product. Helping companies and professionals navigate digital transformation with clarity, execution and measurable impact.
House of Training / ATTF
Guest Trainer
Delivered two executive sessions in the 'Digitalisation in Banking' program at ATTF/House of Training in Luxembourg for 15 senior leaders (Senior Managers, Directors, C-level) from Europe, Africa and Asia.
Reserva (AR&Co / Azzas)
Data & AI Strategy Advisor
Advisory for CTO and directors of LATAM's largest fashion group (27 brands, 22K employees, R$14.2B revenue).
Addi (BNPL fintech)
Sr Data Product Manager
Led data strategy at Colombia's leading BNPL fintech (Series C, 3 countries, 2M+ users).
OLX Brasil
Big Data Sr Group Product Manager
Led Big Data & AI product strategy for 70M+ visits/month marketplace. Post-merger consolidation, MarTech rebuild, 6 AI/ML products.
Bemobi
BI & Analytics Manager
Led BI during globalization from 1 to 25+ operators across 50 countries. 10TB DW, ML and financial forecasting.
Oi / Telemar
Executive Trainee to Project Manager
Accelerated track at Brazil's largest telecom (+60M customers). First quad-play product, franchise KPI portal.
Carpio, iProcess, Dimed
BI, BPM & Development Consulting
Foundation in BI, BPM, Oracle. International training, MPS.BR certification, process automation.
EDUCATION
Education
BSc in Computer Science
UFRGS (Federal University of Rio Grande do Sul)
2000 - 2006
Postgraduate in Web Intelligence and Data Analytics
UFRJ (Federal University of Rio de Janeiro) - COPPE
2014 - 2015
Rocket Mentor
Rocket Mentoring School
2024 - 2025
OCEB (OMG Certified Expert in BPM)
Object Management Group
Publications
Methodology for Readiness Analysis and Implementation of Digital Analytics and Big Data Projects and Processes
Postgraduate thesis, UFRJ/COPPE
Patient Safety Process Modeling at Hospital de Clinicas de Porto Alegre
BSc thesis, UFRGS
RECOGNITION
Recognition
Certified Rocket Mentor (Rocket Mentoring School)
Speaker at data and product events (DataHackers, Product Camp, TDC Future 2021)
Mentor in social and development programs (Instituto PROA, Gerando Falcoes, Top2You, Rocket Mentoring School)
Consultant and executive at major Brazilian companies (Azzas/Reserva, Bemobi, Oi, B3-listed) and global corporations (OLX/Naspers, Addi/a16z)
EXPERTISE
Areas of expertise
AI & data strategy
Design and delivery of AI roadmaps, data architecture, governance and organizational adoption.
Product management & execution
End-to-end product leadership: prioritization, roadmap, metrics and measurable delivery.
Human development & HR Tech
AI agents for HR, workplace wellbeing regulations, psychosocial risks, leadership and employee journey.
Digital transformation
Change management, data culture, process automation and adoption of new technologies.
Career mentoring
Strategic mentoring for technical leaders in transition, portfolio careers and practical AI use.
International operations
Experience across Brazil, LATAM and Europe, with cultural and regulatory context.
How I work
Clarity over complexity
I prefer a simple solution that works over a complex solution that looks impressive but doesn't deliver.
Execution over theory
I value an MVP running and generating learning more than a perfect plan that never ships.
People at the center
Technology is a means, not the goal. I focus on how data and AI serve real people with real problems.
Intellectual honesty
I say 'I don't know' when I don't know. I admit mistakes fast. I prioritize learning over ego.
Measurable impact
Every project should have clear success metrics. If you can't measure it, you can't improve it.
Pragmatism with vision
I balance the ideal (where we want to go) with the possible (what we can do now).
Bring me a complex challenge.
In 30 minutes I'll tell you where I can help, where I can't, and what I'd prioritize first.